Client
Impormedical
Services
Branding, Storytelling, Web Design
Year
2024
Empowering a Healthcare Leader’s Transformation
Impormedical, a leading Colombian provider of healthcare supplies and solutions, aspired to strengthen its market presence and showcase its growth. They chose our agency as their partner to craft a new brand identity—one that would embody their evolution and leadership.
Together with their marketing team and executives, we reimagined their brand to feel modern, relevant, and deeply connected to their audience’s needs. The result was a comprehensive rebranding that introduced a new logo, color palette, typography, and a consistent, engaging visual language.
To bring the brand to life across every touchpoint, we created a detailed brand book, informative brochures, and a user-friendly website that authentically reflected their values and mission.
The unveiling of this fresh identity at Meditech 2024 was a proud moment—one that not only positioned Impormedical as a leader in the healthcare sector but also highlighted the power of collaboration and creativity in driving success.
